BNB (BNB)

Recently, everyone has started discussing Umheng again

Some talk about A9, some talk about the proposal, and some talk about the former “Binance Prince”

Taking advantage of the free time these days, I revisited Umheng's past few years of experience, and also saw the story written by @Ru7Longcrypto about me and Umheng
The tweet is here https://t.co/QOQA9Gxybq

It was this article that made me get to know Umheng again.

I always thought Umheng's biggest label was “Binance Prince”. I recently discovered that was just the most visible part of him.
What truly worth studying is his growth process over these years,
and the thinking behind it.

Many people think Umheng's greatest ability is upward networking.
He meets big shots, gives gifts, knows how to handle things, which led to everything later.

But the more I understand, the more I realize.
If you only see this layer, you're seeing him shallowly.
Because upward networking itself has no real threshold.
The real difficulty is whether you can stick to doing the same thing for years.

Several details in Ru7's memoir left a deep impression on me.

When he first started the account, he only had a few thousand followers.
To increase exposure, he would proactively seek mutual follows, retweets,
and even DM different people every day.

If no one replied, he would send the next one.
Even if rejected, he kept sending.
Adding Sun Yuchen on WeChat took him two or three years.

To learn the industry, he traveled monthly to Hong Kong, Shenzhen, Hangzhou, Shanghai, Beijing, arranging coffee or meals with seniors.
Even if his finances weren't abundant, he would dare to treat billion‑scale moguls to meals, then take the subway back himself.

Many think this is networking.
But I think it's actually execution.

Because these tasks aren't hard to describe.
The real challenge is repeating them for consecutive years.

Most people stop after three DMs get no reply.
Being rejected for a meal feels embarrassing.
If an account gets no traffic for months, they quit.

Umheng just keeps repeating these seemingly trivial tasks.

Looking back later, people remember the “Binance Prince”.
But what truly changed his destiny may not be that label.
It’s these things nobody is willing to persistently do.

What impressed me deeply wasn't his smooth sailing.
But his first major loss.

Many know he later made a lot of money with BNB, TST, ASTER.
Few know that before that, he experienced a near cash‑flow wipeout.
At that time he heavily bet on ENA.
The direction was partially right, but position management and trading rhythm were off.

As the market corrected, his account shrank continuously until almost no cash flow remained.
If it were many others, they might have quit the space.

But Umheng did not.
He once said a line that left a deep impression on me:
"A single investment failure isn’t a big deal; you can start over, after all I’m still just a college student."
That sentence sounds like self‑comfort.
Actually it reflects a mature risk perspective.
He didn’t let one loss negate himself