World Liberty Financial (WLFI)

USD1's recent moves have been quite intensive.
Binance main site WLFI airdrop has been continuously renewed without stopping, and it has also added Gate, Bybit, MEXC, all offering spot savings products. On-chain there is Dolomite lending, Lorenzo Vault, TownSquare on the Monad chain, with returns seeping in like capillaries, providing stable yields when they are most needed.

1. Fill exchanges with the stablecoin
A stablecoin's essence is liquidity infrastructure. Users won't voluntarily switch to a stablecoin they haven't used, unless there is a strong enough reason.
USD1's reason is straightforward: holding it gives a WLFI airdrop, with annual yields ranging from 6% to 20%. Exchanges provide traffic entry points, WLFI provides subsidy budget, USD1 gains holdings.
First let it reside in users' accounts. Once it exists, subsequent trading, transfers, and ecosystem usage become possible.

2. Stake a position in DeFi ecosystem
Just holding is not enough; USD1 also needs to circulate within on-chain scenarios.
Lorenzo Vault offers 11% APY on the Binance Web3 wallet, Dolomite provides a lending market with 10%, TownSquare on the Monad chain adds points plus yields. All these help USD1's assets settle in DeFi protocols, addressing real asset demand—lending, collateral, yield aggregation—from holding to deep ecosystem integration.

Viewed together, these two steps constitute a textbook stablecoin cold start: CEX solves distribution and trust, DeFi solves usage scenarios and retention.

USD1 constantly leverages the WLFI token subsidy window to capture market share, continuously using token incentives to offset holding costs. Although it doesn't need to share profits with Coinbase like USDC, WLFI's price remains under pressure; selling and letting USD1 compound continuously is sufficient.